• wrk
  • abt

stu

creative direction + design

  • wrk
  • abt

A BUDDY STORY

In the early hay-day of day trading, Ameritrade wanted a different POV. So, we took two of the most iconic representations of Wall Street and made a buddy story. The straight man and the comedian. Good cop/bad cop. Co-workers who hang out but always throw verbal jabs at each other. Just like a typical day at the office. As the first of its kind in this category. The videos put the animated characters in a live-action setting. The print consisted of underground propaganda-style placards to run in the financial pubs and be posted around financial districts.

This was the first commercial 3D CGI project for Aardman Studios.

Ameritrade_Print.jpg